%20w%20negro%202026.png)
Stories
with corazón,
Strategy
with purpose.
A strategic communications and PR boutique where culture defines how stories are told, received and trusted.
What We Do
We keep it simple. A three-steps process. Designed for philanthropies, brands, and NGOs.
OmniInsights
Discover how different communities perceive your message, uncovering patterns, beliefs, and nuances that shape meaning and response.
OmniStrategies
Build strategic communications and PR roadmaps that strengthen relationships, earn visibility, and inspire action.
OmniNarrative
Tell shareable stories that resonate across cultures, traditions, and languages, from traditional to digital platforms.
Who We Are
Founder-led. No middle layers. Direct collaboration.
​Jenny
Medina
Morris
FOUNDER & CULTURAL STRATEGIST
Jenny brings over two decades of international experience in comms, PR, and media, leading institutions in engaging Latino and multicultural communities through a cultural lens.
​
Originally from Peru, she began her career as a journalist during the final years of Alberto Fujimori’s dictatorship. That experience shaped her commitment to public trust.
​
She later brought that approach into the agency world, crafting culturally informed brand narratives for global companies, including Procter & Gamble and Johnson & Johnson, across Latin America. After relocating to the U.S., she led cultural and reputation strategy, managing crisis communications for Northeast Utilities (now Eversource) and positioning National Penn Bank as “People’s Favorite Bank.”
​
A storyteller at heart, she produced a documentary on Machu Picchu for Yale University and contributed to the New England Festival of Latin American and Iberian Cinema, as well as the New Haven Documentary Film Festival.
​
Jenny founded OmniCulture on the conviction that cultural identity shapes the impact of every story.
​​
How We Do It
Every project reflects a consistent approach: culture first.
 The 28th & 29th International Festival of Arts & Ideas engaged broad audiences through strategic storytelling and earned media, with triple-digit ROI. |  The Community Foundation for Greater New Haven advanced community well-being through a public dialogue with local communities. |  International Network of Hearts raised awareness of human trafficking along the Tijuana–San Diego border, supporting vulnerable communities affected by the pandemic. |  Council on Latin American & Iberian Studies at Yale University amplified public awareness of Yale anthropologists’ research on Inca artifacts through a grant-funded documentary. |
|---|---|---|---|
 Cornell Scott Hill Health Center developed culturally sensitive messaging to expand mental health access for communities facing language barriers. |  Connecticut Secretary of the State expanded civic participation through a statewide initiative that mobilized more than 22,000 new Hispanic voters, exceeding the original target by over 100%. (Led by Jenny as part of a previous agency team.) |  Many organizations have trusted Jenny as a bilingual cultural spokesperson, building public trust and preventing miscommunication |